The art of reinvention

A May update.

Yesterday’s story, ICYMI👇🏾

Keeping up with the connected

The typical advice you’d get if you’re running a paid Substack like me is that the monthly freebie has to read like a teaser.

So good that it convinces the free-list readers, and the first-timers, to plug in a subscription.

That may be sound advice.

But one thing I’ve learnt over the years is that if someone wants to pay for con…